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About Project and Project Overview

News broadcasts can be viewed on monitors erected in waiting areas while waiting to catch the bus, on a train, or for a flight. Short animated animations are used to intersperse recurring news bits. These quick infographic movies may show what a product can do, how much it costs, what software is available for it, etc.
I had to develop a 30-second motion graphics video commercial for a PS5 for this job. This was a hurdle because there could be no film; only motion graphic components. I also had to use game footage from Call of Duty. When creating this film, I had to take a few things into account. I searched up a colour scheme that really improved the video's appearance. Also, I ensured that the animations and text were presented in an attractive manner. I checked to be sure the colours blended well with the film and were legible against it and also adeherd to the brand identity .

The Process

To create the video as true to the branding as possible, I used the official Playstation manual and resources.

Visual Identity

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